Blog 15

In order to become a Community Outreach Director, after obtaining my masters’ degree in public administration, I would need

  • At least 1 year of previous organizing or non-profit experience
  • Experience with social media and networking
  • Ability to demonstrate knowledge of the theories and principles of the business, especially as they relate to issues of environmental justice and the impacts on minority and/or lower-income groups and communities
  • Ability to work independently, be organized and meet deadlines
  • Ability to speak clearly and confidently in front of large groups or with new contacts
  • Familiarity with applications such as Word, Excel, Photoshop, WordPress (experience with Vertical Response or similar email marketing services, and Adobe Dreamweaver and Adobe (InDesign is a plus!)
  • Experience with social media and networking experience
  • Ability to represent the organization in a professional and reliable manner

Blog 14

My dream job would be a Community outreach manager either with a school district or a University, eventually working my way to the director. I would work closely with Director, Community Outreach to develop and execute a variety of community outreach, media and public relations programs to support the  plans marketing efforts for the business. I would also coordinate the participation of the community events, build partnerships, and guides the business to market the business’s population in an effort to increase membership. I would Support the business’s strategic plan for growth by focusing on retention and outreach efforts and assist Management in the development of Departmental policies and procedures while also ensuring that performance goals are met.

Blog 13

My name is Akyia Westley and I am a Fourth year student at Fresno State. I strongly believe that how you say something is much more justifiable than what you say. When I decide to indulge in an activity, professional or just for fun, it is important to always remind myself to observe every aspect of the situation and gain the best experience out of it. Negativity just holds you back or paralyzes you and frustration can easily be overcome so I always try to find a way forward. I believe the way forward is being kind to yourself and cheering yourself and others on. If I don’t love what I am doing or how things in life are going, it’s essential that I do something to change that because my happiness is influenced by what I choose to tolerate. 

Blog 12

Write up 5 social media posts about your client that can be cut and pasted onto DFP’s social media. Create 3 for Twitter and 2 for Facebook.

Facebook: Dont forget to stop by Jalisco Jewelers this month to pick up your free share of Jalisco Dollars for your jewelry purchase!

Facebook: Thinking about purchasing some new bling? Jalisco Jewelers is the leading Jeweler in the central Valley. See what they have to offer today!

Twitter: Looking for the best deal on Jewelry? Jalisco Jewelers has some of the best financing options that may also build your credit1 Stop by today!

Twitter: True or False? Colored diamonds don’t exist. #JaliscoTrivia

Answer: True! There are red, yellow, blue and other colored diamonds that are very rare. They are called “Fancy Colors” making these diamonds even rarer and very valuable. Find out more about diamonds by visiting Jalisco Jewlers at the Fulton Mall!

Twitter: What are the 4 C’s of Jewlery? #JaliscoTrivia

Answer: Carat, Cut, Clarity, and Color. Want to see these things in person? Let Jalisco Jewelers show you their large inventory of products that meet all these standards!

Blog 11

Blog about the best Halloween you ever had.

I haven’t necessarily had  a “best Halloween”, but I’ve definitely had a “worst Halloween.” I remember it like it was yesterday. I was in kindergarten, and the whole block had been decorated for the festivities that would go on that night. Of course I was too small to go out trick or treating and my grandmother wanted to stay home and hand out candy. So i helped her. The night was going just fine, and someone dressed in the scariest costume I’ve ever seen came to the door. It was a man dressed as a devil! His skin was as red as blood, his hair was as black as coal, and his demon voice was very haunting. I have never been more scared of anything in my life, and the thought of being in his presence again still scares me. I honestly believe I am scarred for life. He tried to reach for me and i screamed as loud as I could, and the worst thing about it was, my grandma thought it was hilarious. I’ve never felt the same about Halloween since. I don’t like scary movies, or the festivities that go along with it. Give me some candy, and a non-scarey movie on Halloween, and I will be just fine.

Blog 10

My name is Akyia Westley, and one day I am going to be someone’s public relations consultant. I am determined, well-mannered, optimistic, and light-hearted. When I think about my brand, I know it will be something that I constantly tweak in order to adjust to the career I am involved with. I try to keep up a good representation of myself by maintaining good grades, staying involved with the community, and constantly making new connections with people. So I do hope that all I do represents a good brand for who I aspire to be.

Blog 9

Fall is my favorite time of the year!!!

It brings the best weather! Not too hot, not too cold, and plenty of windy breezes I’m my face.

I fall in love with the outdoors when I see all the trees changing colors, crunchy leaves under my feet, and early sunsets.

The clothes I get to wear are the cutest! The weather means I get to bring out my sweaters,boots, scarfs, and my favorite accessories; beanies!

Candles are one of the things in life that make me the happiest. Fall brings the best ones. Sandlewood, and Soothe, Falling Leaves, Fluffy Vanilla, and cranberry cider are a few of the 2013 seasonal scents, and they are all amazing.

The holidays that come along with the harvest season bring me the best memories. The scary Halloween season that comes with pumpkin patches, haunted houses, carving lanterns, and mini candies for days excite me. Thanksgivings spent with family and good food such as pumpkin lattes, deep fried turkey, stuffing, hot apple cider, and baked macaroni and cheese all cause a little weight gain, but I don’t care!

I love fall! I love fall! I love fall!!!

Blog 8

Top 5 Favorite Things About PR

– The opportunities: the public relations field has so many different job related opportunities. Every business needs some type of representation, whether it’s a restaurant, or one of the top company’s in the world. There are so many different field you can get into, you’ll never get bored. The people you meet vary in many different ways. Some are famous, and some may be community leaders, but you’ll never be around the same people.

-The Excitement: I had never been so excited about going to class until I took MCJ152s. Everything I learned made so much since. What to do in crisis situations, social media presence, and building your brand lectures all kept me very intrigued.

-The Potential Impact: I feel like there is nothing more rewarding than helping an organization overcome their business challenges. I’ve always like to help others, and to know that you are the reason your client or company exceeded its goals would be incredibly gratifying and it would make me love my job that much more.

-The Continuous Learning: I believe that in the field of public relations, you never stop learning. Social media is a big part of the PR world, and because it is consistently changing, I never know everything there is to know. This also means that throughout my career, I will always be changing the way I work with clients, which will allow me to have new experiences all the time.

-I also love the writing aspect. I believe I can have a creative way with words most of the time. I love connecting with people, promotions, media lists and video production. It’s a demanding job, but it involves so much knowledge that you gain along the way.

Before I graduate, I would like to learn more about the pros and cons of the profession. I like that I see so many things highlighted about the PR profession, but I wouldn’t want to walk in blinded by all of the ‘not so fun’ aspects of the profession. I’m sure that more hands on experience will teach me this lesson so I am eager to continue the journey to learning how to make the best of my career.

Blog 7

I don’t love football, but I don’t hate it either. It’s one of those sports where I will faintly watch it if someone else in the room has it on the television. I can watch football, and accomplish multiple assignments because I don’t care to watch any other parts besides the seconds before a touch down. Most people go insane for the touchdowns, but I just sit there and quietly celebrate with a small yay. Because I live by myself, you will never catch a football game on my television.

I definitely have a different perspective of the game when it’s in person. I don’t fully understand what goes on in the game, but it’s such a different vibe being in a stadium filled with raging fans, and the presence of the players. I’ve never been to an NFL game, but I’m hoping my significant other and I will be able to go to one in the near future. And I don’t have a favorite team because I refuse to be called a “bandwagoner,” so I choose to stay neutral.

I love going to the Fresno State games. When applying to schools, I refused to go to a school without a football team. I’m all about showing school spirit and I believe that football games are one of the best ways to display it. The vibe and excitement that goes on during game days makes me feel like I am living the ultimate college experience.

So if you ask me do I like football, I would say it depends on if I’m physically there or just watching it on television.

Blog 6

Social media definitely takes up a great amount of my time on a daily basis. With more than 3 different social media apps just on my cellphone, which include Facebook, Twitter, Instagram, and Vine, I find masked constantly checking them for updates whenever I have a moment of free time.

I can’t say there are any social media websites I don’t like. There are plenty of apps out there that I don’t care to learn about or use. A few include Kik, Snapchat, Path, And Wanello. Apps such as these don’t appeal to me as much, because the components they’re made up of and their uses are already within the Facebook, Instagram, and Twitter apps I already have. I wouldn’t take the steps to download them and use up storage space that can be used for more productive apps.

My favorite social media app that I just can’t seem to stay off is Instagram. I feel like it has all the components of the other apps I use combined into one. I can have conversations, look at pictures, search for ideas for just about anything ranging from fall outfits, to new cooking recipes. It’s simple, doesn’t require too much navigation, or knowledge, and I can know a ton about my friends’ or even a stranger’s life just from their pictures and short captions.

Only time will tell, but I would like to know what social medias affect will be on human interaction in the future. I know that my relationship has definitely changed with my peers over time as I have become more engaged in social media. I see that more businesses, big and small, are starting to practice social media methods to obtain more customers, so I wonder how much technology will influence the consumer world.

In general, I am always trying to figure out more ways to build my professional and social brand for social media. Learning new ways to always find out the latest news, trends, and other topics would also be good for me to learn as it relates to the public relations career I would like to go into. There are a lot more things for all of us to learn in the coming years, and I am sure that we will all be constantly learning new things as it pertains to social media.